10 Questions You Should to Know about Whatsapp API Providers

1. What is Business?

Business is a separate messaging app designed to help businesses communicate with their customers. Business is a specialized communication tool designed to facilitate interactions between businesses and their customers. In addition to enhancing customer engagement, it streamlines communication among businesses. You can learn more about Business here:

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• Professional Business Profile: Create a polished business profile with essential information.

• Dedicated Business Number: Maintain a separate number for business communications, ensuring privacy.

• Messaging Tools: Use quick replies, automated greetings, and message templates for efficient customer interactions.

• Multimedia Sharing: Share images, videos, documents, and locations to enhance communication.

• Web: Access and manage conversations conveniently from your desktop.

• Business Verification: Gain customer trust with a verified green checkmark badge.

• Security and Privacy: Prioritize data security and follow &#;s guidelines.

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2. How do I download Business?

To download Business, follow these steps:

• Go to your device&#;s app store, such as the Google Play Store for Android devices or the Apple App Store for iPhones.
• In the search bar, type &#; Business&#; and &#;Search.&#;
• Find the Business app in the search results and tap on it.
• Click on the &#;Install&#; (for Android) or &#;Get&#; (for iPhone) button.
• Once the download and installation are complete, open the Business app.
• Follow the on-screen prompts to verify your business number, set up your business profile, and customize your settings.
• You&#;re now ready to use Business to connect with your customers and manage your business communications efficiently.

3. Is Business free to use?

Business is generally free to use for basic features. You can create a business profile, interact with customers, and send text messages at no cost. However, some additional services, such as Business API, may involve fees, depending on your usage and the service provider you choose. It&#;s essential to review &#;s official pricing and terms to understand any potential charges associated with your specific business needs.

4. Can I use Business for personal messaging?

Business is initially designed for business-related communication, and it is recommended to use exclusively for business purposes. While you can use Business for personal messaging, it&#;s important to keep in mind that there are some limitations and distinctions:

• Dedicated Number: Business requires a separate number from your personal account. This means you&#;ll need a dedicated business number to use Business.
• Professional Profile: Business encourages users to create a professional business profile, which includes business information and contact details.
• Business Messaging: The features and tools within Business are tailored for business communication, such as automated responses and message templates.

Using Business for personal messaging may lead to confusion, as the contacts you communicate with will see your business profile. It&#;s generally recommended to use the regular app for personal conversations and reserve Business for business-related interactions.

5.What features does Business offer?

Business provides essential features such as a professional profile, a dedicated business number, messaging tools, multimedia sharing, Web access, business verification, security, and real-time customer engagement. You can find a detailed explanation in the response to the first question about Business.

6.How do I create a business profile on Business?

To create a business profile on Business, follow these steps:

• Download Business: If you haven&#;t already, download the Business app from your device&#;s app store. It&#;s available on both Android and iOS platforms.
• Open the App: Once installed, open the Business app on your device.
• Verification: Follow the on-screen instructions to verify your business number. will send a verification code to your number via SMS. Enter this code to confirm the ownership of the number.
• Business Profile Setup:
  • After verification, you&#;ll be prompted to set up your business profile.
  • Fill in your business name, which will be visible to customers.
  • Upload a profile picture or business logo to help customers identify your business visually.
  • Provide a brief business description, summarizing your products or services.
  • Include your business address to make it easier for customers to locate you.
  • Specify your business hours, so customers know when you&#;re available.
  • If applicable, add your business website for more information.
• Review and Save: Carefully review the information you&#;ve entered. Once satisfied, click &#;Save&#; to create your business profile.
• Customize Settings: You can further customize your settings by accessing &#;Business Settings&#; in the app. Here, you can configure messaging tools, set up automated responses, and customize your greeting message for new customers.
• Start Interacting: With your business profile set up, you&#;re ready to start interacting with customers. You can respond to messages, use messaging tools like quick replies, and provide real-time support.

Creating a business profile on Business is a straightforward process and is the first step toward building a professional presence for your business on the platform.

7.What is the difference between a standard account and a Business account?

Standard Account:

• Personal Use: Standard accounts are intended for personal use. They are typically used by individuals to connect with friends and family.
• Profile: Personal accounts have a standard profile with the user&#;s name and a personal photo.
• Usage Restrictions: Using a standard account for business purposes is against &#;s terms of service. If detected, it can lead to the account being banned.

Business Account:

• Business Use: Business accounts are designed exclusively for businesses. They are intended for businesses to communicate with their customers and clients.
• Business Profile: Business accounts have a professional business profile that includes the business name, description, address, business hours, website, and a dedicated business number.
• Messaging Tools: Business offers specialized messaging tools, such as automated greetings, quick replies, and message templates, to streamline business communication.
• Business Verification: Businesses can undergo a verification process, which results in a green checkmark badge next to their name, increasing customer trust.
• Usage Compliance: Business accounts are allowed for business purposes and are compliant with &#;s terms of service.

Both standard accounts and Business accounts use the same messaging platform, they are intended for different types of users. Standard accounts are for personal use, while Business accounts are for businesses to engage with their customers professionally and efficiently. Using the appropriate account type ensures compliance with &#;s policies and enhances the business&#;s online presence.

8. Can I use Web with Business?

To check if Business is now compatible with Web, please follow these steps:

• Open Business on your mobile device (iOS or Android).
• Tap the three dots menu icon in the top-right corner (for iOS) or the three vertical dots in the top-right corner (for Android) to open the menu.
• Look for and select the &#; Web&#; option.
• If Business is now compatible with Web, you should be able to scan the QR code displayed on the Web website using your &#;s camera to log in.

Keep in mind that app features and compatibility can change, so it&#;s a good idea to check the official Business website or app store listings for the most up-to-date information regarding Business and Web compatibility.

9. How can customers find my Business profile?

Business provides several ways for customers to find your business profile:

• Number: When you set up Business, you will use a dedicated business number. Customers can find your business by searching for this number on .
• Business Name: You can set a business name in your Business profile. This name is visible to customers and can be used for search. It&#;s important to note that the business name should accurately represent your business and comply with &#;s guidelines.
• QR Code: Business allows you to generate a QR code that customers can scan to easily start a conversation with your business. You can share this QR code on your website, social media, business cards, and other marketing materials.
• Short Link: Business provides a short link that you can share with customers. This link will open a chat with your business on when clicked.
• Business Directory: Some regions have Business directories where businesses can list their profiles. Customers can search for businesses in these directories by name or category.
• Business Buttons: You can add a &#;Message&#; button or widget to your website or Facebook Page. When customers click on it, it will open a chat with your business on .
• Location Sharing: If you have a physical location, you can share your location using . Customers nearby may discover your business when they search for businesses in their vicinity.
• Business API: If your business uses the Business API, you can integrate into your customer service systems and applications. Customers can initiate conversations with your business through various channels, such as your website or app.

It&#;s essential to optimize your Business profile by providing accurate and complete information, using a professional profile picture, and maintaining quick and helpful responses to customer inquiries. This can enhance your business&#;s visibility and reputation on .

10. Can I schedule messages on Business?

Business does not have a built-in message scheduling feature, but you can use third-party tools for scheduling.

Here&#;s a general process for scheduling messages on Business using a third-party scheduling tool:

• Find a reputable third-party scheduling tool or service that suits your needs. There are several available online, but be cautious and choose one that respects your privacy and adheres to &#;s policies.
• Sign up or log in to the scheduling tool or service.
• Follow the tool&#;s instructions to connect it to your Business account. This usually involves scanning a QR code with your .
• Compose the message you want to schedule and select the date and time you want it to be sent.
• Confirm the scheduling settings and save the message.
• The third-party tool will send the scheduled message on your behalf at the specified time.

Please keep in mind that using third-party tools may have limitations, and &#;s policies can change. Therefore, it&#;s important to verify the current capabilities and any policy updates related to scheduling messages on Business. Additionally, always ensure that you are using legitimate and reputable third-party services to avoid potential security or privacy risks.

has opened its doors for two-way communications at scale between enterprises and their consumers. The messaging app currently enjoys the leading position as the country&#;s preferred platform for text, voice, and video communications, and the Business API offers a whole realm of possibilities for brand to user communications and a richer customer experience.

You can integrate your existing business processes with the Business API and turbocharge your customer experience. But to do that, you need a technology specialist that can drive your customer communications and help you to unleash the cutting edge CX potential of the platform.

The factors

If your Aha! Moment has led you this far, it has also raised other important questions. While partnering with a technology specialist makes the most sense, how does one go about selecting a reliable and trusted technology partner? Here are a few pointers to consider while evaluating potential service providers.

Wide integration options:

When you select a partner you need someone who has a wide range of integration options from API, On-Premise Solutions or Web based GUI etc. Not only does handling multiple systems in siloes need more resources, it also makes communication dissemination harder, therefore integrating APIs with your existing live systems such as CRM or digital marketing tools becomes critical for your business. You should look at players who offer both API on the cloud but also applications that can help the Business API enable your legacy application with minimal code development.

When you select a partner you need someone who has a wide range of integration options from API, On-Premise Solutions or Web based GUI etc. Not only does handling multiple systems in siloes need more resources, it also makes communication dissemination harder, therefore integrating APIs with your existing live systems such as CRM or digital marketing tools becomes critical for your business. You should look at players who offer both API on the cloud but also applications that can help the Business API enable your legacy application with minimal code development.

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Alternate channel fall-back mechanisms:

Not everyone is on and you always need a Plan B. Having a partner with multi-channel expertise is convenient for businesses as it becomes easier to trust one technology partner for all your communication needs. Also, it would be an added advantage if you have a multi-channel or fall-back mechanism using SMS or emails when messaging fails.

Not everyone is on and you always need a Plan B. Having a partner with multi-channel expertise is convenient for businesses as it becomes easier to trust one technology partner for all your communication needs. Also, it would be an added advantage if you have a multi-channel or fall-back mechanism using SMS or emails when messaging fails.

Experience in working with new age technologies:

By using advance technologies like Artificial Intelligence (AI), Machine Learning (ML) and Natural Language Processing (NLP) businesses can drive two-way conversations and provide instant customer support. Structured workflow packages can be configured and rolled out through conversational virtual assistants to share an appropriate response on in a jiffy. And incase, the query cannot be addressed by the virtual assistant, it should be directed to an agent to a live chat interface. Additionally with ML integrated, the more you interact with your customer, the smarter your response can get with time.

By using advance technologies like Artificial Intelligence (AI), Machine Learning (ML) and Natural Language Processing (NLP) businesses can drive two-way conversations and provide instant customer support. Structured workflow packages can be configured and rolled out through conversational virtual assistants to share an appropriate response on in a jiffy. And incase, the query cannot be addressed by the virtual assistant, it should be directed to an agent to a live chat interface. Additionally with ML integrated, the more you interact with your customer, the smarter your response can get with time.

Business Process Automation for fulfillment:

opens up a new window of opportunities for businesses to address various kinds of requests and processes digitally. However, businesses might not have systems in place to address unique requests. With Business Process Automation it becomes easier to setup and automate business processes onto through workflow automation with no extra effort or coding from your team.

opens up a new window of opportunities for businesses to address various kinds of requests and processes digitally. However, businesses might not have systems in place to address unique requests. With Business Process Automation it becomes easier to setup and automate business processes onto through workflow automation with no extra effort or coding from your team.

Automated responses:

On a messaging platform like , customers expect instant responses. In the event of a downtime, an automated response can help save the day. You do not want to invest in resources to set up the Business solution for your business and then be unavailable after your customer has made the effort to opt-in to receive messages from your business. The service provider you opt for should have the capabilities to build predefined menu options that will also easily help automate business processes. 

On a messaging platform like , customers expect instant responses. In the event of a downtime, an automated response can help save the day. You do not want to invest in resources to set up the Business solution for your business and then be unavailable after your customer has made the effort to opt-in to receive messages from your business. The service provider you opt for should have the capabilities to build predefined menu options that will also easily help automate business processes. Businesses can sync their knowledge repository to their Business API thereby, making it easier for customers to retrieve important information such as account balance, warranty information or tracking status for products purchased, on-the-go.

Live agent chat app:

Technology always has a limitation, so you will still need to bank on human intelligence to interpret certain requests. Integrating a Live Agent Chat Application can help you gracefully transfer a failed automation to an agent who can take up unstructured queries and support customers and even pacify them, if needed. This may be an initial strategy as you launch and eventually, you may move to a more automated self-care menu as Machine Learning helps you build a smarter virtual assistant with time.

Technology always has a limitation, so you will still need to bank on human intelligence to interpret certain requests. Integrating a Live Agent Chat Application can help you gracefully transfer a failed automation to an agent who can take up unstructured queries and support customers and even pacify them, if needed. This may be an initial strategy as you launch and eventually, you may move to a more automated self-care menu as Machine Learning helps you build a smarter virtual assistant with time.

24/7 Support and monitoring:

Whether you need help setting up your Business profile or getting the templated messages approved from , your service provider should be able to monitor, support and troubleshoot round the clock. An inexperienced or fly-by-night operator cannot be trusted to resolve issues that might crop up further down the road.

Whether you need help setting up your Business profile or getting the templated messages approved from , your service provider should be able to monitor, support and troubleshoot round the clock. An inexperienced or fly-by-night operator cannot be trusted to resolve issues that might crop up further down the road.

Hosted infrastructure and scalability

Businesses need to spend on infrastructure capable of integrating with the Business API globally. Therefore the responsibility for hosting, managing, and scaling infrastructure in multiple regions as volumes increase can deter businesses from getting onboard. Whether on-premise or cloud deployed, your partner must be able to deliver a uniquely architectured solution that is designed around your organization&#;s needs and is elastic enough to handle spikes and scale as your business grows.

Businesses need to spend on infrastructure capable of integrating with the Business API globally. Therefore the responsibility for hosting, managing, and scaling infrastructure in multiple regions as volumes increase can deter businesses from getting onboard. Whether on-premise or cloud deployed, your partner must be able to deliver a uniquely architectured solution that is designed around your organization&#;s needs and is elastic enough to handle spikes and scale as your business grows.

On-premise or cloud hosting:

If you operate in a highly regulated industry with stringent security requirements for your data and processes you would want a partner with the ability to set-up the systems within your premises. But if you are in a fast-growing market the easy scalability of elastic infrastructure hosted in the cloud would appeal more to you. Whether you opt for an on-premise or a cloud setup, your partner would need to have the necessary expertise to manage their unique complexities.

If you operate in a highly regulated industry with stringent security requirements for your data and processes you would want a partner with the ability to set-up the systems within your premises. But if you are in a fast-growing market the easy scalability of elastic infrastructure hosted in the cloud would appeal more to you. Whether you opt for an on-premise or a cloud setup, your partner would need to have the necessary expertise to manage their unique complexities.

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